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Wild Alternatives & Competitors

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Wild Alternatives & Competitors

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Wearewild.com's Top 5 Competitors

In the ever-growing world of natural personal care, wearewild.com has carved out its own space. Founded on the principles of sustainability and simplicity, We Are Wild has been offering consumers aluminum-free deodorant options that are not only good for the skin but the environment as well. With a focus on refillable deodorant sticks and a range of natural scents, this brand has garnered attention in a market that's increasingly conscious of what goes into personal care products.

Navigating the Natural Deodorant Scene: wearewild.com and Its Competitors

Since its inception, wearewild.com has been up against a variety of competitors, each with their own unique approach to natural deodorants and personal care. From established brands with a wide range of products to niche startups focusing on eco-friendliness, the competition is as diverse as the customer base. Let's dive into some of these competitors and see how We Are Wild stacks up against them.

Whether you are a loyal customer or someone on the hunt for the perfect pit protector, understanding the landscape of natural deodorant brands can be quite the adventure. Here's a rundown of some of the key players in the game and what makes each one stand out.

Wild Competitors Breakdown

Native

Native is well-known for their aluminum-free deodorants made with ingredients you can understand. With a wide array of scents and a reputation for long-lasting effectiveness, Native has become a go-to choice for many seeking natural alternatives. Their direct-to-consumer model allows for a personal touch with customizable packs and a subscription service.

Native also offers a plastic-free line which increases its appeal to the environmentally conscious consumer, similar to We Are Wild's refillable approach. However, Native's broader product range, including body wash and toothpaste, places them as a lifestyle brand beyond just deodorant.

Schmidt's Naturals™

Schmidt's started with a similar grassroots story, offering natural deodorants free of aluminum, propylene glycol, and parabens. Their formulas include natural plant and mineral-derived ingredients, and they've received acclaim for their signature scents. Schmidt's is a direct competitor, providing effective products that prioritize both user well-being and eco-friendliness.

Lume Deodorant

Lume Deodorant brings a scientific edge to the table, claiming to be the first deodorant for 'pits and private parts.' Their formula is designed by a doctor and aims to control odor for up to 72 hours. While they also boast a natural, skin-friendly approach, their unique selling point of whole-body use sets them apart in the market.

Myro

Myro focuses on a minimalist approach with a refillable deodorant system similar to We Are Wild. They emphasize plant-powered ingredients and recyclable packaging, appealing to the eco-conscious consumer. Myro's customization options for both scent and case colors provide a personalized experience that aligns closely with We Are Wild's brand ethos.

Corpus Naturals

Corpus Naturals stands out with its premium branding and sophisticated scent profiles. Their vegan, cruelty-free deodorants are made with organic ingredients, and they cater to a luxury market segment. While their price point is higher, they compete in the same space as We Are Wild by offering a high-quality natural deodorant alternative.

typeA Deodorant

Type:A is a brand that prides itself on offering a sweat-activated, aluminum-free deodorant that comes in a tube for easy application. With a focus on performance, they cater to active individuals looking for a safe and effective option. Their formula is designed to work harder as you do, which makes them a strong competitor for those prioritizing effectiveness in their natural deodorant.

briogeohair

Briogeo Hair Care might seem like an outlier in this list, but they are a competitor in the broader scope of natural personal care. They offer a selection of natural, performance-driven hair care products which could appeal to the same demographic looking for natural deodorant solutions like those provided by We Are Wild.

KOPARI

Kopari Beauty dives into the natural deodorant market with a coconut oil-based formula. Their commitment to using organic ingredients without aluminum, baking soda, or parabens makes them a strong competitor. Kopari's appeal lies in their tropical-inspired scents and the skin-care benefits of coconut oil.

Malin+Goetz

Malin + Goetz offers a luxury take on natural deodorants, with a formula designed for sensitive skin. Their deodorants include natural fragrances and are alcohol and aluminum-free. This brand competes with We Are Wild by targeting a niche market that is willing to invest in high-end personal care products.

Aesop

Aesop's position in the personal care market is well-established, with a focus on body, skin, and hair care products that are both effective and beautifully packaged. Their deodorant offerings, which include spray and roll-on options, feature carefully curated botanicals and are a favorite among design-conscious consumers.

Allure

Allure is best known as a beauty editorial authority, but their online store and reviews influence consumer choices in the natural deodorant space. They often feature and recommend products from brands like We Are Wild, affecting their visibility and credibility in the market.

Walgreens

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Walgreens

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Walgreens, as a major pharmacy chain, offers a vast assortment of deodorants, including natural and conventional options. Their physical and online presence makes them a competitor by providing easy access to an array of brands, possibly diluting the market share for companies like We Are Wild.

CVS

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CVS

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CVS is another retail giant that stocks a variety of deodorant brands. Their commitment to phasing out chemicals of concern and the convenience of nationwide locations put them in direct competition with online-first, natural deodorant brands.

Sephora

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Sephora

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Sephora is a powerhouse in the beauty and personal care industry, and their selection includes high-end natural deodorant brands. Their ability to introduce consumers to a wide range of products through their stores and online platform makes them a notable competitor.

Ulta Beauty

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Ulta Beauty

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Ulta Beauty provides a similar challenge to We Are Wild as Sephora does, with a broad selection of personal care items and a strong rewards program that encourages customer loyalty. Their mix of drugstore and luxury brands gives shoppers numerous options to consider.

Costco

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Costco

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Costco may be known for bulk buys, but they also carry natural and organic personal care products. Their competitive pricing and large membership base can draw customers away from niche brands focused on individual sales.

Fussy

Get Fussy offers a unique take with their refillable natural deodorant. This newcomer emphasizes zero waste and custom scents, making them a direct competitor to We Are Wild, especially for those looking to reduce their environmental impact.

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